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This a school project. Here is a packaging concept for two different theater binoculars, made by the brand Eschenbach. The goal of this briefing was to create two similar yet different packaging. Similar because it is two products manufactured by the same brand and they are both binoculars, but different because it is still two distinct products. One is designed for watching opera and theatre, the other is more versatile and is used for theatre but also sport competitions or concerts.